SEO strategy that turns your website into a powerful lead generation tool

Business

In this quick guide, I’ll outline a process to find content ideas to fulfil your customers’ needs, and optimise your website conversions. While the focus of this process is SEO and content marketing, it can be applied to other marketing activities too. When I heard April Dunford talk about positioning at Learn Inbound 2019, I was impressed. …

SEO strategy that turns your website into a powerful lead generation tool Read More »

Category pages: on-page SEO & Keyword research

SEO Audits

https://www.completebabyuitzet.nl/ SEO Site Audit for Complete Babyuitzet, Dutch baby products ecommerce store. This review is based on recommendations the site owner(s) can actually implement. [siteorigin_widget class=”OffTheShelf_Video_Widget”][/siteorigin_widget] [siteorigin_widget class=”OffTheShelf_CTA_Box_Widget”][/siteorigin_widget] On-site SEO Main templates such as Category and Product pages do not follow a hierarchy. Headings are assigned to sitewide elements rather than identifying the most important …

Category pages: on-page SEO & Keyword research Read More »

Keyword research, Content & Technical SEO

SEO Audits

https://enaccess.org/ SEO Site Audit for The EnAccess Foundation, that funds open source technology, plans, and ideas for energy access. This review is based on recommendations the site owner(s) can actually implement. https://www.youtube.com/watch?v=M38WSu091BQ First overviewThe home page is a bit too flashy, especially as it moves most of the important content above the fold.The site as …

Keyword research, Content & Technical SEO Read More »

Scroll to Top