I started with this client in June 2017.
The client is in the home furniture industry for a seasonable custom product, with an average price of €20.000 and a good conversion rate in term of customer acquisition from leads.
For this client, each lead is good money in terms of revenue.
My aim was to help them increase their revenue while driving organic traffic and improve their brand awareness.
The site uses a Web builder SaaS, with little space for technical and HTML improvements.
I spent the first two months at learning which areas of the site could be optimised. In this period, keyword research and technical site optimisation were also key to the success in reaching the business goals.
Since the start of my work, the site generated +96% organic users and +48% leads.